Did you know that we have some of the darkest skies in England in the North Pennines? And that astro-tourism is a rapidly expanding sector for North Pennines accommodation providers, many of whom have reported increasing numbers of visitors coming to enjoy stargazing breaks in the shoulder seasons? But how can you tap into this market?

This workshop will be of interest to bed and breakfast businesses, campsite and self-catering owners, inn and hotel managers, tour guides, TIC staff and anyone else reliant on the visitor economy. We’ll give you a user friendly guide into why dark skies are so important, evidence for the expanding astro-tourism market together with case studies, tips on marketing, key messages and making yourself dark sky friendly as well as advice on equipment and resources. It could also pave the way to you becoming an officially recognised dark sky friendly business. Let the stars guide you a profitable return.

This event is part of the North Pennines Stargazing Festival running from 21 to 30 October 2022 – www.NorthPenninesStarFest.org.uk #NorthPennStarFest22 #NPennDarkSkies

Funded through the Fellfoot Forward Landscape Partnership Scheme, led by the North Pennines AONB Partnership and funded by The National Lottery Heritage Fund.